BRIGHT CELLARS
DISCOVER YOUR
WINE EXPERIENCE.
SEC.01 (CASE STUDY — BRIGHT CELLARS)
© LSG
40.7375, -73.9919 / 40.7608, -111.8886
We transformed this wine brand’s online presence with a brand redesign and website overhaul. The centerpiece of our work was a personalized wine quiz, designed to help users find the perfect wine based on their tastes. We also refreshed the entire user interface, providing a modern and sophisticated design. Our goal was to create a personalized wine journey, making it easy for wine enthusiasts to discover their wine experience.
LEVERAGE QUIZZES AND WIN
In transforming Bright Cellars’ online presence, one funnel would be paramount to efficient conversion — the quiz. We deployed a detailed quiz to help personalize a users’ wine journey and present them with the right offer.
SEC.02 (ADDITIONAL CASE STUDIES)
© LSG
40.7375, -73.9919 / 40.7608, -111.8886
Food & Beverage
Ritual Zero Proof – A/B Test – menu
Improving the navigation to improve Conversion
Health & Wellness
COVEY – cart flow
A/B Testing improvements to bottle-neck areas of the site to increase conversion
Health & Wellness
Curie
Leveraging landing pages to convert unique audiences
